This is the truth that we have a digital world now and ever in future. Regret to say that most of the small enterprises not succeed to go to the top and sadly fail after a few months or a year. The lack of advertisements can’t bring the traffics to the website as a result small enterprises can not survive for even 5 years. Digital marketing services company in Noida, India strategically market their products and help companies get more and more traffic through their appealing contents, designs, advertisements, Social media marketing or through SEO.
Introduction
Engineers Passion is the Best digital marketing company in Noida, India which provides the most preferred and specialized services with respect to internet marketing across the world. The company is dedicated to create and strategize your campaigns. Engineers passion researches and analyzes the channels required to advertise your business and brand, marketing strategy which will help you gain all the needed objectives of achievement and growth.
The most important part of the digital marketing is SEO without which a company can not raise their standard and can not rank on the on Search engines.
Let’s have a look at what Engineers passion actually does in SEO.
All the Activities that is required in Off-Page and On-Page SEO.
SEO stands for Search Engine Optimization. The higher your pages can rank on Google/Bing/Yahoo etc. results pages, the more traffic your site is probably going to get.
Here, we are going to talk about the two parts of SEO which are, On-page SEO and Off- page SEO.
On-Page SEO activities:
On-Page SEO defines all the things that you can do ON your website to enable you to rank higher, for example, page titles, internal linking, meta tags and meta description, and so on.
1. Page Titles
The title for your page is one of the strongest and most important SEO factors on your site. All of the pages should have an unique title that includes the main Keywords for that page.
For example, if you are writing a blog post about new butter chicken recipe that you were trying. It’s important that you include Butter Chicken Recipe within your post title, it maybe, “Easy Butter Chicken Recipe” or “Butter chicken Recipe without Spices”, etc.
2. Meta Descriptions
Lots of people neglect to include Meta description on their pages. These descriptions are a significant place to include applicable keywords for your content, as these are utilized inside the search results when your page is listed.
4. URL Structure
Search engine friendly URLs for all the page is highly suggested, as these URLs can bring a great crawling . If your URLs are shorter, Great, your page is going to perform better in search engine results.
The URLs which includes targeted keywords is the greatest way to make your site perform great. For example, if your company is about digital marketing, your domain should be like, www.engineerspassion.com.
5. Heading Tags
When composing your articles, you should separate your content into little sections and paragraphs to make it simpler for individuals to read. The section’s headings are H1, H2, H3, H4, and so on and tags are utilized.
6. Keyword Density
Getting all the relevant keywords through the content is important as it helps web crawlers work out what your content is about. However, make an effort not to too much, don’t repeat and abuse keywords just for search engine crawlers. This can prompt your site being banned from search engines.
7. Image SEO
Image is one of the strongest point to explain your product inside your content, as it can make your content look appealing and eye catching.
8. Google Analytics and Google Webmaster Code
Google analytics– This tool gives the complete statistics of the website traffic such as , average time spent on website, total visit, bounce rate etc.. It also shows the viewers and demographic of the website.
Google webmaster Code– It helps in tracking ranks on the search engines. You will be able to find out how your site is behaving on search engines by keyword or by pages. Through this tool you will also be able check your crawl errors.
Off- Page SEO activities
Off page defines the activities which is used to increase the position of your website on the search engines such as, google, bing, etc. The techniques have updated, by the time it has become tough to rank your website on the top. So, you will have to modernize yourself according to the time.
1.Social Media
Social media site is a huge platform to make your site seo perform great! Sometimes introduced as “Online Reputation Management”, engaging with social media sites is the major advance with which you start to advertise, market and manufacture your online reputation within your niche.
You need to be familiar to most popular social networking sites like, Facebook, LinkedIn, Twitter, Google+, etc. and create your page and product profile on your own.
2. Blogging
Blogging is one of the greatest way to promote your website online! By composing a blog for your site, you give a strong reason behind visitors to keep coming back to your website and stay up with the latest with your most recent posts. It likewise causes web crawlers to creep your website again and again, as they need to update your most recent blog post sections, which at last encourages you rank higher in search engine results pages (SERPs). Google always likes to have the fresh and relevant content on the page. Updating the blog on the website is one of the smartest strategy to get the traffic.
3. Google Search
Google is the biggest search engine. It is the place where people usually come and search for their required element. And it is the grand place to begin with the search for guest posting.
4. Find through your competitors
One of the greatest ways to get appropriate guest blog website is going through the guest post from competitors. The tools which can help you doing competitive analysis are, AHREFS, SEM Rush, etc..
5. Forum posting
When you comment or add an article to your niche and in that comments you can links through signature. It helps bring traffic to your website. You need to find forums online that is relevant to your websites niche and get included inside the community. Reply to comments, answers to the questions to people who have relevant questions to ask. These all help you build up your reputations someone who is expert In that niche.
6. Broken Link Opportunity
One of the best way to research link building chances is making an eye on websites that have not working or dead links. It is one of the smartest tactic. Comes in White Hat SEO and which is the most effective, scalable, content focused link building tactic which creates links through finding broken links, rebuilding that broken content and helping the webmaster tool replaces the broken links into your corrected, perfect links..
7. Anchor Text
Usually when there is a blue text appears and which is clickable when you builds a hyperlink, it is called anchor text. This is what search engines use to confirm about the information going to be found behind the link.
For example, when we write Best web development company in Noida and make a hyperlink , it will take us too the page we want our visitors to go. And this text becomes an anchor text.
8. Directory Submission
There’s a rumour that directory submission is dead, but I think you can still brink lots of traffic to your site. It’s completely based on how efficiently you use those directories and how wisely we are selecting those areas for submission.
9. Social Bookmarking
Social bookmarking is one of the best way to advertise your site. There are some popular bookmarking sites, such as, Delicious, Reddit, Digg, etc.. you can update your fresh blog post to these sites to brink huge traffic as these sites gets updated frequently.
10. Answer Questions
You can easily involve in the answering question sites such as qoura, and submit your answer to the relevant question on your site niche and place link to your website, so that people could see the article and, find your site through the created link. This a another important way to increase traffic and gaining popularity.
Conclusion
As, it’s only about digital marketing techniques and activities, strategies and plannings when we talk about our companies rank on the top position in search engines, people prefer consulting the digital marketing services company. People are smart enough to take advantage of these type of companies nowadays.
We, Engineers Passion is the best digital marketing company in Noida, which provides all type of digital solutions with respect to digital marketing, such as SEO, SMO, ORM, Lead Generation, Content Marketing, Pay per Click services, web development, graphic design, mobile applications, CRM software development.
Engineers Passion 